North America: Regional Update + Carsharing

Released : 2009 Q4    -    24 Pages / US$ 250

With the economic recession reportedly drawing to a close and large-scale industry restructuring relatively complete, all entities are awaiting the emergence of a more sustainable normalised operating environment. The rise of carsharing is well aligned with consumers' growing search for alternative forms of mobility and offers considerable guidance for the evolution of traditional vehicle ownership in North America.

Table of Contents

• Regional Update
• Sales Overview
• Key Events and Forecast Assumptions
• In Focus: Carsharing
• Understanding the Phenomenon
• Measuring the Market
• Cost Equation Outlook

Selected Figures & Charts

• North America Sales (1990 - 2010) Monthly (Sep 2008 - Sep 2009)
• US Sales Seasonally Adjusted Annual Rate Trending (2000 - 2009(f))
• US Light Vehicle Sales by Automaker (2008 vs. 2009 (Jan - Sep))
• Light Vehicle Sales by Segment (2008 vs. 2009 (Jan - Sep))
• US LV Sales Mix: Car vs. Light Truck (1980 - 2009)
• US Monthly Car Sales (Jan 2007 - Sep 2009)
• Inventory Reduction by Automaker (Month End Dec. 2008 vs. Oct. 2009)
• Average per Vehicle Incentive Spend (2008 vs. 2009 (Jan - Sept))
• US SAAR Baseline Sales Forecast (2007 - 2012(f))
• North America Light Vehicle Assembly Outlook (1990 - 2015)
• North America: Current Alliance Group Assembly Outlook (2008 - 2010)
• North America Assembly Scenario Forecast (2007 - 2012)
• North America: Powertrain Update (2009,2012,2015)
• North America Carsharing Growth (1998 - 2009)
• National Carsharing Member-Vehicle Ratio (1998 - 2009)
• US Carsharing Market Demographics (2005)
• US Carsharing Heatmap (2009)
• US Population: Top 10 Metropolitan Statistical Areas (Jul 2000 - Jul 2008)
• Google Trends Analysis (Sep 2004 - Oct 2009)
• Growth Trajectory Analysis: Transit Unlinked Trips (1995 - 2008)
• Theoretical Carsharing Supply / Demand Curves
• AAA Vehicle Ownership Costs (2009)